By applying my research skills, storytelling expertise and engaging writing style, I turn my clients’ ideas into ready-to-publish, persuasive, business-to-business marketing content that consistently achieves strategic marketing goals.
I have extensive experience in Content Writing, Technical Writing and Training and Development, working as a consultant with many of Canada’s most successful organizations and later in management roles in both the public and private sectors.
Writing has always been my passion and it’s a gift people have recongnized in me since childhood. I now have the opportunity to express that part of myself in the service of others.
I’m available to deliver creative content marketing stories, web copy blog entries and social media posts for progressive communicators and marketers in the non-profit, public and private sectors.
Let’s Discuss Your Content Needs
Increasingly, today’s customers respond to messages presented in story or article form.
I’ll work with you to understand your sales goals, messaging objectives and the needs and values of of your target customers. Then I’ll craft creative content that reaches them on their terms and wins them to your brand. I have a lifetime of experience helping clients achieve their goals.
The lifespan of today’s website is about two years. Keeping your web content fresh might mean a complete rewrite or revising cornerstone copy. Whatever your needs,
I’ll work with you to understand customer expectations, your firm’s product, and your brand’s identity. I’ll deliver content to support your goals and make sure your site remains engaging, compelling, and above all, profitable.
Today’s customers look to influencers to guide their buying decisions. Brands need to demonstrate their subject matter expertise to their customer base through long-form content.
I’ll put my decades of well-honed research skills to work for you. I’ll find out more about your customers’ interests and supply you with compelling blog posts that position your organization as the authority in your space—and your brand as the product of choice.
David is the quintessential take-the-ball-and-run-with-it person. His expertise, professionalism, and vast wealth of knowledge are invaluable. David is adept at quickly understanding technical topics and translating the mundane into readable, understandable, and effective content.
In addition to his content writing skills, David brings a professional yet genuinely friendly demeanor to the group. Highly recommend.
David is an exceptional writer and I would highly recommend him. He writes to express and not to impress. When I worked with David, he was our senior consultant that reviewed our reports and provided coaching and direction to our staff. Our team delivered exceptional reports and assessments as a result of his leadership.
It is an absolute pleasure to recommend David as a talented content writer and a conceptual thinker outside of the box. He was very respected for his experience and the professionalism that he brought to his role at GSK and would transfer that skill set easily to any new projects he is given. I enjoyed his humour and trusted his fundamental judgement on all of the projects we worked on together.
David Rintoul has refined research, writing and people management skills that enable him to synthesize and adapt a diversity of subjects and voices into a symphony.
Excellent work here, David! Strong opening, very visual descriptions, great details, and your writing is very natural and conversational, which is just what we want. This is excellent!
David Morton Rintoul Freelance Writer
Write to express, not to impress.